Guides for people who want the real answer.
Each one is a flagship piece: researched, designed, and built for sharing. Pick a topic. Get the edge. Pass it on.
Start here.
The AI Transformation Playbook
The lead magnet itself, on a permanent URL. A 20-page field guide that turns AI from buzzword into business advantage — built for total beginners.
- The five AI plays that pay back in week one
- How to prompt like a pro (it's not what you think)
- Which tool for which job — without the marketing fluff
The Claude Code Insider Guide
Everything you actually need to know about Claude Code — the AI coding agent — without the 'just run npm install' hand-waving. Built for people who didn't grow up in a terminal.
- Set up Claude Code from zero — no jargon
- The 12 commands you'll actually use
- Power moves: hooks, MCP, sub-agents, plan mode
Prompting, Without the Mystique
Every 'prompt engineering' article you've read is overcomplicating it. Prompting is just clear communication — and there's a four-line pattern that works on any model.
- The four-line prompt structure
- Why 'act as an expert' is a wasted line
- When to give examples (and when not to)
The AI Stack for Operators
Which tools to use, in what order, for the business you actually run. No 'top 100 AI tools' lists — just the five that pay back fastest.
- The five-tool starter stack
- What to ignore (and why)
- How to swap pieces as you scale
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